In D-fens of Fashion X Blue Elephant Boutique

Blue Elephant, founded in 2005 by two Austin locals, is a trendy boutique based in Texas.  It’s an eclectic one-stop shop where you can find products such as: Texas memorabilia and souvenirs, gifts, candles, cards, make-up, body lotions, purses,  jewelry, wallets,and affordable, upscale clothing.  I’ve received some of my fave gifts from Blue Elephant (the Voluska candles are ah-ma-zing, btw), and I’m so happy to have had the opportunity to collaborate with this beloved Austin gem this summer. I chose SoCo for the editorial shooting spot because it’s one of Austin’s most iconic destinations and encapsulates the city’s vibrant, vintage vibe. We took pictures of the pieces I’m currently loving below, so keep reading to see the curated list of picks and lookbook (with photography by Hannah Laamoumi)!


This Moonriver jumpsuit is giving me life right now. For real.  I absolutely loved strolling around the street in this wide leg, seventies-inspired jumpsuit, and the navy and yellow gingham style pattern added a nice whimsical touch to the overall ensemble. The tie-up straps are super fun detail and very practical when it comes to adjusting the length for your height. Since the hem hits right above the ankle on me, I decided to pair the jumpsuit with my wedges.

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While normally I would consider this “flooding”, I actually liked the way the outfit came together with the flowy wide leg fit. However, if you want to dress this outfit down, consider sporting the jumpsuit with some lower heeled platform sandals. I didn’t have any to pair mine with at the time, but that would’ve been my next go-to footwear option. As for the accessories, I decided to style this look with white, retro-inspired sunglasses. Tbh I purchased them at Flying Tiger in Spain for 2 euros, and I’m still pretty obsessed with them (as you’ll see, I have them on in the next outfits as well). Last but not least, I paired all my outfits with a more neutral gray, tassel-knotted purse from Blue Elephant. I liked the boho chic, suede style of the bag, and thought that it would match well with all the pieces I picked out!


For look #2, I went full-on Canadian tux (technically chambray isn’t denim but w/e) with this Blue Elephant chambray shift dress and Primark hat. While I know how simple this chambray dress looks, I am totally digging it. It’s the perfect staple piece to throw on whether you want to go to Blues on the Green or a casual brunch on Rainey. Generally, I prefer more plain garments because it makes them that much more versatile (just look in my closet–Breton stripes and turtlenecks all the way). Also, this dress was so comfortable–the material, the fit, everything. I also liked the small buttons on the straps and thought that added some character to the dress as well.
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I decided to dress mine down a bit by sporting a chambray hat, choker and rose gold Jeffrey Campbell boots. While this dress is suited for more casual events, you can style it with a few different pieces. If I hadn’t decided to wear these Jeffrey Campbell’s, I would’ve slipped into my Dr. Martens boots or River Island sandals. For this weather though, I’d recommend the sandals. Docs don’t feel so great in 100 degree weather, trust me, I speak from experience. As for the Jeffrey Campbell’s, they have breathable slits on the sides of the boots. So, they’re not as uncomfortable to wear in this heat. While choosing shoes to pair with an outfit is always a challenge, picking out this dress was the easiest decision I made.


If you’re looking for your next #OOTD, then this Blue Elephant romper is for you. As you can probably already tell from this post, I am a huge fan of the one-piece silhouette. It’s one of the most practical pieces (except for when you have to go to the bathroom) and most comfortable.
One of my favorite details about this romper is the wrap waist-tie bodice. I really appreciated the overall construction of the garment because it was such a refreshing design. While the neckline was a bit lower than I expected (the struggle when all clothes look different on a hanger–le sigh), I decided to don my Brandy Melville bralette and that solved that! Even though I wore one with mine, it would still look good without one. I just wanted to add some more dimension to the garment since it’s such a versatile piece.


For this last look, I picked out a youthful, boho chic Roxy romper. The fabric was so soft and had a decorative, playful pattern. However, my absolute favorite part were the crochet and bell sleeve details. You can see all the not-so-subtle seventies vibes coming out in this lookbook.

Aside from that, this romper was a great garment to wear because it had…wait for it..adjustable straps. Need I say more? Literally you have no idea how much time I spend searching for these kinds of straps, it’s ridiculous. It makes life so much easier and sometimes we take this convenience for granted. But honestly, adjustable straps are the **Dutchman’s treasure** (see reference: Spongebob) of flattering attire. So, thank you, Blue Elephant, for carrying this thoughtful design.


And there you have it! To recap, Blue Elephant has a fashion-oriented mélange of the chicest products at reasonable prices. From more independent brands like Moon River to the well-established like Marc Jacobs, they’ve got something for every gal. As promised, below you’ll find a carefully curated lookbook featuring all of the Blue Elephant garments in this post. Given the store’s unique offerings and Austin influence, I’ve added in some pictures and references paying homage to the Texas capital.

I hope you enjoy this lookbook, and feel free to let me know if you have any questions about the garments! And a big thanks again to Blue Elephant for their incredible hospitality and help with this collaboration.

Copyright © 2018 · Danielle Fenson